Tips to Boost your Sales

Tips to Boost Your Sales By avoiding following things:

Don't Make Users Search for the Search Box

The location of the search bar will determine its usage rate. Although there is no "best" site for all websites, users usually find the site search box in the upper right corner or center of the desktop and find the full width of the screen in a row within the mobile device header. Don’t hide it in a drop-down menu or hamburger menu. Do not place it near other boxes, such as newsletter registration fields. Just click on a small icon, and the text field can be expanded.

For most search terms, the input field should be large enough. After all, it is difficult to correct invisible mistakes or spelling errors. Reasonable widths vary from site to site, but as a guide, a typical query will fit into a 27-character search box. Feel free to walk longer. Be careful to go shorter. Place the search box in the same place on every related page. I'm talking about related pages, because the search box is not necessarily a global element.

They are not part of the checkout page, as this will distract the conversion. They may not belong to the Marketing Campaign landing page. They may belong to a 404 page instead of being located in the header, front and middle to help users who are lost get the content they need.

Have a Clear Call to Action

The best search experience starts with the form itself. The role of the search box field should be immediately obvious. Usually, this is achieved by pairing a text prompt with a magnifying glass icon or a button labeled "Search" or "Find". Without being clear, the label "beginning" is no longer popular. Use placeholder text in the search box field to also confirm that yes, this is actually the search bar, and guide visitors to what they can search on your site.

Encourage search by:

  • Prompts such as "Search today's news", "Find events", "Enter product, code or brand".
  • Or open-ended questions, such as "What are you looking for?"

Just make sure that the user clicks the placeholder text in the search box to clear it. Finally, although some visitors like to click the search button, other visitors will only press Enter on their device after typing. Both actions should trigger the search function. Altoshift provides you the best solution for this. 

Improve Imperfect Input

Visitors will not enter your thoughts on the perfect keyword. Any search function must not only adapt to its terminology, but also its inevitable failures. Improper user input cannot be an excuse for improper website output.

On-site search must:

  • Search is case-insensitive by default
  • Understand singular, plural and other stemming variants.
  • Forgive common spelling errors and typos.
  • Accommodate synonyms, abbreviations and alternative terms.
  • Identify American and British English.
  • Handling numbers and special characters.
  • Master stop words, such as "a", "the", "of", "for", "and", "in", etc.

Whenever on-site search automatically corrects a search query (for example, when it is misspelled), the corrected query and the original query will be displayed at the top of the page. Make sure to provide clear options to force searches using original terms.

In addition, decide how to handle the submission of an empty search. You can send them to the "All Categories" page. You may display an error message. You are not allowed to submit the form at all. Returning a blank result page is not the answer.

Inspire Input with Predictive Search

Predictive search entices visitors to start with the first character they type by displaying result suggestions.


  • Speed up the search process.
  • Improve search input quality by guiding query construction.
  • Provide clues about the scope of your website content.

Such an auto-fill drop-down menu can provide query suggestions, display results "by category" or display some specific content, including related pictures.

To improve readability, use bold font to highlight the relationship between the query typed by the user and the query suggestion.

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